DLP News Center

2/22/2010

Academy Board of Governors Bestows 2009 Scientific and Engineering Award to DLP Cinema Team for Color Accuracy

DLP’s Award Winning Technology Continues to Offer Reliable and Full-Color Images To All DLP Products Ensuring the Best Image Possible
LOS ANGELES – February 22, 2010 – On Saturday, February 20, the Academy Board of Governors bestowed the 2009 Scientific and Engineering Award (Academy Plaque) to four individuals responsible for the color accuracy of Texas Instruments (TI) (NYSE: TXN) DLP Cinema® projectors. Acknowledged during a private award ceremony, D. Scott Dewald, Greg Pettitt, Brad Walker and Bill Werner were recognized for their contributions furthering the design and refinement of the Texas Instruments, DLP Cinema projector, achieving a level of performance which enables color-accurate, digital intermediate previews of motion pictures.

“As the technology leader in producing precise DCI compliant colors, superior contrast ratios and the light output necessary to illuminate the largest auditoriums, the Academy of Motion Picture Arts and Sciences is proud to recognize DLP Cinema for this achievement,” said Richard Edlund, Academy Governor and chair of the Scientific and Technical Awards Committee. “Texas Instruments DLP Cinema has redefined the movie going experience with an incredible picture.”

“For the first time in the over 100 year-old cinema history, filmmakers and audiences around the world are ensured they will see colors the way the moviemaker intended every showing when enjoying a movie or content projected with DLP Cinema technology,” said Nancy Fares, business manager for Texas Instruments DLP Cinema Products.

The technology awarded the 2009 Academy Scientific and Engineering Award for achievement in Color Accuracy is exclusive to DLP Cinema products; however, Texas Instruments works with the world’s leading manufacturers to deliver top-quality and related technology to a variety of front projectors, pico projectors, HDTV models and more. The highly reliable and full-color imagery in all DLP products is achieved by the fast switching speed of the mirrors on the DLP Chip.

“Leveraging the Cinema technology offers our customers the ability to manufacturer world class projectors for home, business and classroom use with high reliability and superb color accuracy,” said Roger Carver, business manager for Texas Instruments DLP Products.

Contacts:
Kateri Gemperle
TI DLP Products
(214) 567-3617
Kateri@ti.com

Jessika Goldstein
Waggener Edstrom Worldwide
(425) 638-7000
jgoldstein@waggeneredstrom.com